Jacaranda Estate

Branding, labels and packaging

Client background

As a seasoned viticulturist, the client has started an exciting boutique vineyard in Wingham, using only the produce he uses on site. The vineyard, Jacaranda Estate, has a cellar door for tastings and sales and also offers craft beer and spirits.

Brief

The client had a clear vision which incorporated using one of the majestic Jacaranda trees that frames the entrance to the vineyard. The look desired was a blend of modern and traditional.

Solution

The tree brand icon is drawn from the actual tree at the gate of this beautiful new vineyard. The colours are taken from the October blossom. The font choice is ‘Cinzel’ which is a modern take on the classic font ‘Trajan’ which was originally carved in the base of Trajan’s column in Accent Rome.

Application

Business cards, flyers, pull up banners, signage, letterheads, website & labels.